Edward Bernays - Propaganda

Edward Bernays, born in Vienna in 1891 and famously the nephew of Sigmund Freud, was perhaps the pioneer in the field of Public Relations, and highly influential in providing the framework for modern advertising. His work aimed to convince people to want things that they didn’t need, and in the process, link their unconscious desires to the consumption of mass produced goods. This in turn, it was theorized, could be used to control the masses, as by keeping them distracted on frivolous happenings and relatively unimportant wants, they wouldn’t interfere with the activities of what he called ‘the important few’.

All the while, he was remarkably candid about his intent. In one of his first books, ‘Propaganda’ (1928), he coined the term ‘engineering of consent’ to describe his technique for controlling the masses. In this podcast series, Guy Evans examines just how influential these ideas were, and details the resulting impact in relation to public relations, advertising, celebrity culture, and democracy itself.

To listen to the 13 part series examining Bernays’ epic book, click here:


4 thoughts on “EDWARD BERNAYS – ‘PROPAGANDA’ (1928)”

  1. Please watch the total series of “The Century of Self”

    You won’t be disappointed.

    episode 1:



  2. SATAN is the Prince of the Power of the Air .If Satan wanted to destroy America it would make sense for him to energize his (people) to control the institutions that mold the minds of society. Right?85%of the media(TV ,FLIM , Music , Hollywood , Magazines , Book Publishers )are now in the hands of Godless Stooges who promote every form of perversion as virtuous behavior in order to make SIN and Evil look normal to unsuspecting minds .Over time people become indoctrinated with anti GOD ,anti Christian beliefs never realizing they have been brain washed by agents of the Devil.I think this is the real SATANIC use of so called Propaganda. Slowly changing the attitudes ,values and minds of whole populations without them being aware that it’s being done .
    Look at what’s happened to some people on this site (Stucky, AWD ,Lipoh. ).They are good examples of what continuous Propaganda does to the mind.Is there any hope for them?You?

  3. Another way of looking at propaganda is the Marketing of Evil based in ideologies that promise to liberate you from oppression of some kind.It’s always liberation from GOD or Christian standards of moral conduct therefore all liberation creeds are themselves Satanic to the core but this is what’s constantly promoted in the Media. They are attempting to make SIN and Evil look normal and make Godly behavior look foolish, make Godly people look crazy or insane. Over time this endless, unremitting criticism and rejection of of once bed rock Christian beliefs begins to change people and that behavior is reflected in a growing debased , depraved culture that’s only going to get worse but most most people are completely unaware this is being done to them and society. This is where Propaganda turns into pure satanic deception. Whole populations being convinced that LIES are the Truth.Stucky is a good example.

  4. “But understand this, that in the last days there will come times of difficulty. For people will be lovers of self, lovers of money, proud, arrogant, abusive, disobedient to their parents, ungrateful, unholy, heartless, unappeasable, slanderous, without self-control, brutal, not loving good, treacherous, reckless, swollen with conceit, lovers of pleasure rather than lovers of God, having the appearance of godliness, but denying its power. Avoid such people.”

    (2 Timothy 3:1-5 ESV)


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