Through its various apps and services, Google can craft a robust profile on you and your activity on the internet.
Google, like Facebook, uses this personal information to target customized advertisements to you, however you decide to use the internet. This can be via search, mobile phone, Gmail, Youtube, or other apps that run ads connected to the Google network.
Crafting a Perfect Profile
Here is what Google knows about you, based on this information:
Who You Are
Google knows what you look like, what you sound like, your political and religious beliefs, and how healthy you are. The search giant also knows if you have children, or if you have specific dietary restrictions.
Where You’ve Been
Google uses location tracking to know where you live, where you work, and everywhere you’ve traveled.
Who Your Friends Are
Google knows who you talk to, and what you talk about. It also knows who you’ve been with, and when.
What You Like and Dislike
Based on your search queries, Google knows the food, books, movies, videos, and stores that you like or dislike.
Your Future Plans
Your search queries tell a story about what you are thinking about, including your future plans. Have you started searching for information about parenting techniques? If so, Google knows that you are expecting.
Your Online Life
Google also knows all of the websites you’ve visited, your data that autofills, and your bookmarked pages.
Opting Out
If you really want to decrease the amount of data that Google has on you, there are a few options available, including:
- Adjusting privacy settings
- Using private browsing
- Using a different browser for search
- Turning of your location settings
- Deleting your Google accounts
- Using a VPN
Of course, not many of these options are particularly convenient – so get used to the idea that Google will continue to know more and more about you as time goes on.
https://en.wikipedia.org/wiki/AdWords
Install an ad blocker, like uBlock Origin or something similar. If you are technically proficient, look also look at uMatrix (which restricts javascript and other things – but there is a learning curve).
Hey Google, surprise, there are 7 people using this computer for work/research or play/entertainment. If you want to know what I had for lunch today you will have to pick thru my poop… tomorrow.
Startpage.com is the Google search, but no IP address is recorded. VPN’s mask your IP altogether and your presence is wherever you want it to be. Some people also like dogpile.com
A good browser with trackers and add blockers : Brave.
Just don’t ‘Google’ anything inside the browser and do not import Chrome extensions nor bookmarks.
Use VPN.