Homo Credulus

Guest Post by Joel Bowman

Man: He’ll go along with just about anything.

Given the right circumstances… a little programing… and enough time for it all to marinate in his soft, mammalian brain… there is almost nothing Homo Credulus will not learn to embrace.

Don’t believe us?

Take a look at the historical record; you’ll soon wonder how we ever got this far.

Sure, you’ll discover gizmos and flying contraptions… art and agriculture… music and mathematics. You’ll witness spectacular scientific breakthroughs, the number “0” and a man’s footprint on the moon. You’ll also find automobiles with so many cup holders, you won’t know where to holster your oversized 7/11 Big Gulp.

But you’ll also scratch you head. Perhaps you’ll even weep. And if you think hard enough, you’ll put a few things to serious question…

“Central banks?” “Modern democracy?” “The Rosie O’Donnell Show?”

How has mankind survived such atrocities? Self inflicted, no less! And why, moreover, does he rush so earnestly to repeat and replay his worst mistakes?

Don’t be too hard on yourself, Dear Reader. After all, repetition is nothing new…

You’ll recall that it was the Greeks who first gave the world democracy – from the Greek, dēmokratía, literally “Rule by ‘People’”. (And yes, it was those very same Greeks who put their own beloved Socrates to death… by a majority vote of 140-361.)

Today, democracy is a cherished tenet of “the West.” It is woven into the civic religion, sewn into the social fabric. Men march off eagerly to fight for it, to proselytize it … and to die in forgotten ditches defending it.

At least, that’s what they believe they’re doing. As usual, the poor saps have been duped. Herewith, a little historical context…

The phrase “Making the world safe for democracy” was actually a marketing slogan, coined back in the 1910s, as a way to sell “The Great War” to America. Weary from their own disastrous Civil War just a few decades earlier, in which hundreds of thousands gave up the ghost, Americans were mostly inward looking at the time. That is to say, they wanted little to do with what they largely saw as a “European affair.”

Polls might have indicated no appetite for battle… but the nation’s politicians were nonetheless starved for military misadventure. They sensed big profits abroad, both in manufacturing armaments and making onerous bank loans to foreign lands. Sure, “the nation” would have to fill tank and trench with warm young bodies… but very few soldiers would carry senatorial surnames along with their rifles.

And so, after a public relations campaign of truly epic proportions, America marched off to war… wrapped in the delusion they had freshly been sold.

Eddie Bernays, the man who coined the phrase and, thus, peddled the war to America, made a fortune for his efforts. He was even invited by Woodrow Wilson to attend the Paris Peace Conference, in 1919, as a show of gratitude for his services.

There, Bernays learned the full impact of his “democracy” slogan. An obviously bright fellow, the surreal experience caused him to think…

If people will line up to kill one another under influence of a mere marketing campaign… they could surely be convinced to do, say and buy just about anything!

Bernays was right. In fact, he wrote a series of books, detailing his insights. They included Crystallizing Public Opinion (1923), A Public Relations Counsel (1927) and a neat little number titled Propaganda (1928), in which Bernays laid out the blueprint for mass social and psychological manipulation.

The collected works went on to become a huge success… and the favorite of none other than Joseph Goebbles, Reich Minister for Propaganda in Nazi Germany between 1933-45.

Bernays himself, writing in his 1965 autobiography, recalls a dinner at home in 1933 where…

Karl von Wiegand, foreign correspondent of the Hearst newspapers, an old hand at interpreting Europe and just returned from Germany, was telling us about Goebbels and his propaganda plans to consolidate Nazi power. Goebbels had shown Wiegand his propaganda library, the best Wiegand had ever seen. Goebbels, said Wiegand, was using my book Crystallizing Public Opinion as a basis for his destructive campaign against the Jews of Germany. This shocked me. […] Obviously the attack on the Jews of Germany was no emotional outburst of the Nazis, but a deliberate, planned campaign.

It is indeed chilling to think of such a heinous undertaking as being engineered, blueprinted, premeditated and carried out according to some kind of script. And yet, there it is… in Bernays’ own words, the “Father of Propaganda.”

Having acquired somewhat of a tainted reputation-by-association, propaganda, itself, underwent a “strategic rebranding” after WWII. But make no mistake, the very same métier thrives to this day, under the more socially palatable designation, “Public Relations.”

Still, a ruse by any other name…

“Could we be so stupid again?” wonders the gentle reader. “Might the mob still be swayed by what Charles Mackay termed ‘extraordinary popular delusions and the madness of crowds?’”

Why, of course! That’s the nature of the mob!

Whether in love, finance, politics or any other matter, man is ever wont to be convinced, assured, persuaded, often against his own best interests. Few are the absurdities in which he will not take refuge, invest his hard-earned capital or squander his morality.

All he needs is a good story, something to arrest his imagination and cauterize his capacity for reason. A distraction from his lonely, quotidian existence.

That, and a few crumbs to pass his lips.

The Roman poet, Juvenal, recognized as much when he mocked the panem et circenses (bread and circuses) stratagem almost two millennia ago. In his Satire X, he referred to the Annona (a kind of grain dole) and the famous circus games, held in the Colosseum and elsewhere, as designed to keep the unthinking population fed and happy.

Look around you today, Dear Reader. What do you see, two millennia later, in the Year of Their Lord, 2019 AD?

Stadium sports matches… food stamp programs… and of course, the greatest bread and circuses show ever, modern representative democracy…

Now, as then, the show goes on!

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25 Comments
MrLiberty
MrLiberty
February 5, 2019 2:51 pm

The orchestrated Lusitania disaster and non-stop violations of the neutrality agreement also helped (as did the orchestrated Pearl Harbor attack in 1941 to get us into WW2). Generally speaking, Americans were even more opposed to entry into WW2 than into WW1 because they saw what a complete waste of life it was over absolutely nothing of importance to America. That is exactly why government’s provoke conflict, or fake attacks and blame others.

“Why of course the people don’t want war. Why should some poor slob on a farm want to risk his life in a war when the best he can get out of it is to come back to his farm in one piece? Naturally the common people don’t want war neither in Russia, nor in England, nor for that matter in Germany. That is understood. But, after all, it is the leaders of the country who determine the policy and it is always a simple matter to drag the people along, whether it is a democracy, or a fascist dictatorship, or a parliament, or a communist dictatorship. Voice or no voice, the people can always be brought to the bidding of the leaders. That is easy. All you have to do is tell them they are being attacked, and denounce the peacemakers for lack of patriotism and exposing the country to danger. It works the same in any country.”
~ Hermann Goering

bigfoot
bigfoot
  MrLiberty
February 5, 2019 3:22 pm

Ah, but MrLiberty, you have underestimated the farmers’ sons who may travel many miles back and forth over the land and never leave the county, but who pine for high adventure in foreign lands.

MrLiberty
MrLiberty
  bigfoot
February 5, 2019 3:59 pm

First, that was Goering, not me, but when farmers were truly busy, because they weren’t simply looking at fallow fields and collecting government handouts to NOT grow stuff, they had little time to want for “high adventure in foreign lands.” An no, that is not a dig on ALL farmers. I know that there are still some that don’t feed from the government trough.

22winmag - Unreconstructedsouthernerbygraceofgod
22winmag - Unreconstructedsouthernerbygraceofgod
  MrLiberty
February 6, 2019 2:20 am

Are you aware they “dug the fucking thing up” and found an estimated 4 million artillery and rifle cartridges in the cargo hold?

The Lusitania was a floating ammo dump with unwitting human shields!

Harrington Richardson
Harrington Richardson

The German government took out newspaper ads in New York and elsewhere warning people not to go on the Lusitania as it was carrying arms and was considered a legitimate target.

MrLiberty
MrLiberty
  Harrington Richardson
February 6, 2019 12:39 pm

True. And yet the US continued to claim the mantle of “neutrality” while obviously supplying only one side of the conflict – the Bank of England’s side.

MrLiberty
MrLiberty

I am. That was point in using the term “provocation.”

TheBurningTruth-gt right, or get left. Behind.....
TheBurningTruth-gt right, or get left. Behind.....
  MrLiberty
February 8, 2019 5:45 am

The truly beautiful irony of (((Bernays))) works being used against (((his own people))) by Goering. And Bernays shock and indignation at that.
Don’t get worried at past mistakes, fear and learn from them, and anticipate what (((they))) are working feverishly on now to destroy the US culturally and economically. Remember, djoo cries out in pain as he strikes you.

Uncola
Uncola
February 5, 2019 4:10 pm

Don’t be too hard on yourself, Dear Reader. After all, repetition is nothing new…

It’s why we have news (and even historical) cycles. Rinse. Repeat. The narratives were not meant to be won. They’re meant to be continuous. The more things stay the same, the more they change.

comment image

EL Cholo
EL Cholo
  Uncola
February 5, 2019 4:13 pm

That theory doesn’t work with my Underwear.

robert h siddell jr
robert h siddell jr
February 5, 2019 4:20 pm

The largest portion of our population is Homo Credulus and that same low IQ mix of races is favored in our legal immigration programs; it is also the bulk of illegal immigration and our native births.

grace country pastor
grace country pastor
February 5, 2019 7:28 pm

“You’ll witness spectacular scientific breakthroughs, the number “0” and a man’s footprint on the moon.”

The spectacular “scientific” breakthrough of zero human footprints on the moon.

Tell a big enough lie often enough…

22winmag - Unreconstructedsouthernerbygraceofgod
22winmag - Unreconstructedsouthernerbygraceofgod
  grace country pastor
February 6, 2019 2:25 am

Wagging the Moondoggie

grace country pastor
grace country pastor

Yup…

overthecliff
overthecliff
February 6, 2019 9:05 am

In general, people are stupid but can rationalize any action that will plunder others for their own benefit.

Ivan
Ivan
February 6, 2019 9:37 am

“Could we be so stupid again?”

Yes. Pick the stupidest person you know, the majority are stupider than that.

People that believe in nothing will fall for anything.

EL Cholo
EL Cholo
  Ivan
February 6, 2019 9:47 am

I’m the stupidest I know. Nice to know the majority is stupider. I feel so smart.

Harrington Richardson
Harrington Richardson
  EL Cholo
February 6, 2019 12:21 pm

EC, any time you are having self esteem issues, all you have to do is go to my local Walmart. You will feel better about yourself immediately.
I feel particularly blessed after witnessing a 30 something land whale in training, riding the electric scooter drinking a bottle of Mountain Dew.

Stucky
Stucky
February 6, 2019 12:23 pm

I did not know Eddie Bernays coined the phrase — ““Making the world safe for democracy”.

The more I read about this man … the more I am convinced he belongs in anyone’s Top 5 list, “Most Evil Men in American History”.