Guest Post by Scott Adams
Years ago I coined the term Confusopoly to describe any industry that benefits by keeping consumers confused. For example, mobile phone carriers know their offerings are too confusing for consumers to compare one company to another on cost. That is clearly intentional. If consumers could compare offerings it would drive profit margins to zero fairly quickly. By keeping their service and pricing confusing, they keep margins high.
Continue reading “The Healthcare Confusopoly”
