On the arrogance (and stupidity) of Pfizer’s Super Bowl ad

Guest Post by Alex Berenson

PART 1: 60 seconds of science! From the company that brought you the Covid mRNA vaccines… and is almost proud of them

Hey, didya see that Super Bowl?

The more things change… and I don’t mean the Chiefs winning again.

When I covered Big Pharma for the New York Times during the aughts, the two most important companies I wrote about were Merck and Pfizer.

Merck had problems, including its push of the risky painkiller Vioxx. But it had introduced the first statin and made other big breakthroughs. It was the industry’s scientific leader.

Pfizer was second-rate, scientifically.

But from its Manhattan headquarters, it excelled at marketing. Its army of famously hot sales reps spread baksheesh in doctor’s offices, from lunches to trips to ski towns – where physicians could learn about up-to-date treatments, of course. The seminars were scheduled not to cut into peak ski time.

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