The Wisdom Of The Ad Men

Guest Post by The Zman

Last night I watched an NFL football game for the first time in so long I don’t recall the last time I watched a full game. I did watch a game this year on Balkan television. It may have been in Bulgarian or possibly Croatian. I don’t speak either language, I just knew it was a feed from a Balkan country. It was entertaining for the short time I watched, mostly for the commercials. From what I could tell, the people in the Balkans who watch American football really enjoy casino gambling and drinking brightly colored cocktails by the pool.

It used to be that you could tell a lot about the audience for a show or time slot by watching the commercials. After all, the people buying ad time want to market to the demographic that will buy their product. Years ago when I was between jobs, I found myself staying up late and I noticed the ads were mostly for products popular with senior citizens. That’s when I discovered that retired people often keep odd hours. If you don’t have a reason to get up early, you have no reason to go to bed early, so a lot of old people stay up late.

The ad last night that got me thinking about this was a DirecTV spot where two little Aztecs are running a lemonade stand. What looked like a Hispanic women walks up and asked for a cup of lemonade. The mother of the Aztecs jumps in and gives the woman all of the lemonade. The scene flips to the mother and her children in Raider gear on the couch cheering a football game. Apparently, the people of DirecTV think the audience for NFL games is in large part composed of single Aztec mothers living in America.

The ad that almost had me turning it off and picking a different topic for the post today was one for a NBC TV show. This was for a show called SUV and it appears to feature screeching middle aged hens. In the episode they were hyping, the hens were about to arrest a government official for kidnapping migrant children on the border. Yeah, these lunatics really believe that stuff. What are the odds that screeching harpies are watching football? Obviously, it is just the network slipping agit-prop into the broadcast for spite.

Now, I think most of us have figured out at this stage that commercial ads are just as much about selling the anti-white as about selling product. In fact, it is clear that many of the ads are only about selling degeneracy. There was an ad for American Express featuring two gay guys playing house. A BMW ad had a short clip of couples kissing and one of the couples was two hairy guys. The people creating these ads certainly know that the viewers find this stuff revolting, but they do it anyway, again suggesting it is spite.

On the other hand, I noticed something strange in the car ads. There were high production ads for BMW, Mercedes and the new Audi A7. An NFL audience seems like an unlikely place for selling luxury German sedans. You can’t walk out of a Mercedes dealership without spending sixty grand on a car they use for taxis in Europe. The Audi they were hyping starts at seventy grand, which means the typical model is in the eighties. I’m sure some luxury car owners love football, but my bet is most fans like pickup trucks more.

The thing is though, those ads were early in the game, but then they gave way to the ads for the networks degenerate programming and then later to ads for domestic cars and fast food products. Maybe the agit-prop makers have learned that upscale people will watch a little of the game then move on so they beam ads at the cackling hen demo early and then they switch over to the core audience that will stick with the whole game. After all, lots of middle aged single white women pretend to love football and motorcycles.

The hilarious part to me was the halftime show. It featured the CivNat dream team of three well-spoken black guys. You can be sure that the audience for Ben Shapiro was trying to get selfies of themselves in front of the TV screen during halftime. That’s where you see the genius of the marketing men. Whites in America are like trained seals when it comes to the heroic black guy. It’s why Candace Owens will become very rich simply by tweeting about how much she loves Donald Trump. It’s like taking candy from babies.

Another funny thing you see in the ads is the companies peddling some technology concept have the super smart black guy as the spokesman. You would think they would go with an East Asian or a South Asian, since most people are used to those guys working in the company IT department. Instead, it is the sort of black guy no one has ever seen on earth. He’s a bookish looking mulatto, who is glib and confident. Sightings of Big Foot are more common than black guys running IT departments and far more plausible.

It is tempting, of course, to say that it is just another example of how out of touch the Cloud People are about who is watching television. The reality is though, the ad men know their audience. Whites in America are fully immersed in anti-white hatred. In fact, it is the civic religion of white people now. It is the reason they gobble up shows featuring blacks in traditional white roles. Civic nationalism is just a suicide note. Most white people think the glorious future will not include them because it should not include them.

It’s why howling about the volcano demon, while amusing, is counter productive. The response from the typical white person is to bark out some version of “what about Ben Shapiro.” He’s popular for the same reason ads with race mixers are popular. You can’t change those minds by confirming what they have been trained to believe. The game is to sow doubt and confusion about the joys of diversity into the mind’s of the typical white person, getting them to question why they feel good about seeing those ads on TV.

That’s the thing you see with these ads. The first task of the ad maker is to create a positive image. The happy black man with the white wife and caramel colored kids, juxtaposed to the gloomy old white guy is not going to sell the gloomy old white guys in the audience, but it well see the white women. People on our side need to come to terms with the fact that reason is never a winning approach. No one has ever been talked out of their religion. They have a crisis, lose faith and then find a church that makes them happy.