Guest Post by Eric Peters
The insurance mafia just conceded the obvious – that sssssssaaaaaaaaaaaaaafety systems are dangerous – and then faulted people for disabling them.
A PSA created by the Liberty Mutual “family” – listen to it here – says that many drivers are “not embracing” technologies such as Lane Keep Assist, Automated Emergency Braking – and so on – “due to their distracting sounds and lights.”
Italics added.
We truly live beyond the looking glass.
In the same mouthful, the soy boy consiglierie of the “family” who did the voice-over for the PSA admits that it is “distracting” – and distractions are unsafe – but bemoans the fact that drivers are taking steps to turn off these distractions.
It takes a moment to recover from that.
But such cognitive disconnection is an inevitable consequence, I suppose, of the general enstupidation that has leached from the corner of the proverbial basement to flood the whole joint.
The mafia’s PSA begins with the usual eructation about “saving lives” but refrains from mentioning the lives taken – and threatened with taking. It is of a piece with the hosannahs offered up in praise of air bags – which sometimes take lives – but which we’re not permitted to avoid, even though it is our lives that are being toyed with.
But the ribeye steak that’s underneath all this fat is something the PSA mentions but probably shouldn’t have.
It is that one-third of millennials are “not embracing” – are disabling – the sssssssssssssssssssaaaaaaaaaaafety technologies being force-fed to them. This absolutely staggers the soy boy narrator; his psychic pain is almost louder than the inspidly strumming guitar in the background.
That guitar-strumming has become the backtrack of almost all PSAs and commercials; I supposed it is meant to trigger thoughts of happy sing-alongs.
But – as my friend Pat Buchanan once said – sursum corda. Literally, lift up your hearts. Raise your spirits. This is good news. It is news that runs counter to all odds and expectations. It is a thrown rod in the engine of the inevitable… or rather, what we have been gaslit and browbeaten to accept as inevitable.
But maybe not.
The generation reared to hate cars – or at least, to “embrace” sssssssssssssssaaaaaaaaaaaafety culture is giving it the heave-ho.
The significance of this cannot be overstated.
It’s one thing for the people who achieved adulthood – and their driver’s licenses – before the rise of Safety Culture to reject its dogmas. We who grew up not “buckling up” resent being ordered to do so by armed goons (who are usually not themselves buckled up) and champed at the bit to get our driver’s licenses because we saw cars as our freedom ticket.
Which they were. At 15 and change the pre-Millennial was free to go without his parents – and with his friends. It is no surprise, accordingly, that the pre-Millennial generations loved cars and couldn’t wait to begin driving them.
But the Millennials were caged in cars. Literally strapped into sssssssssssaaaaaaaaaaaaaaafety seats, as required by law for them. The first generation to grow up this way. Which was probably a deliberately contrived conditioning exercise, to habituate them to helplessness and to imbue in them a dislike of cars or at least, indifference to them.
Minimally, the growing-up-strapped-in should have fostered a paranoid sense of the threat presented by getting anywhere near a car, let along behind the wheel of one.
To a great degree, this has worked. An unprecedented percentage (about a third) of Millennials in the 16-25 age bracket do not even have a driver’s license. Rewind to say 1983 or so and the percentage of people in the same age bracket who didn’t have a driver’s license was probably single digits – and the majority of them unlicensed due to some physical problem or some external problem, such as control-freak parents who forbade it.
But all hope is not lost if a third of today’s 16-25 year olds are rebelling against the doctrines – and strictures – of the Safety Cult. That they are doing so in spite of everything the Safety Cult has done over the past quarter-century to do to driving what Carrie Nation and her legion of Termagants did to having a cold one just after the turn of the last century is nothing short of miraculous.
There is an excellent book that accounts for this against-the-odds resurrection of the probably native desire – the native instinct – that normal human beings have to be independent adults free of hectoring and parenting by other adults. It is called The Fourth Turning, by Neil Howe and William Strauss (see here).
The gist of the book is that cultures – nations – go through life stages, just as individual human beings do. There is birth and youth – the flowering of vitality and initiative; the urge to grow and achieve. Then, middle-age and complacency, followed by torpor, indifference . . . and, inevitably, death.
But the cycle repeats. Birth and youth return, like green grass in the spring.
Howe and Strauss go further. Their thesis is that revolt and rebellion is a response to the torpidity and degeneracy (the word is not used here in the sexual sense) of the suffocating but weakening grip of the liver-spotted hand of the past.
Maybe, just maybe, the Safety Cult has finally run its course. All bad things do come to an end, eventually.
Perhaps we are seeing the beginning of that unfolding!
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Liberty Mutual has the most asinine commercials. Everytime I see one, they have a similar theme and that is that the people who use them for their insurance are idiots, so if you too are an idiot, get Liberty Mutual. I would never become a customer of theirs based on the stupid commercials they run.
Liberty Mutual are whores. There has to be a lot of margin on their product – otherwise they wouldn’t incessantly run inane ads. I’d like to know the stat’s of how many claims are rejected, short paid, etc.
Liberty mutual is very scrupulous about collecting premium. Paying claims not so much. I had a small (5,000.00) theft in a vehicle prowl, they stole a bunch of tools. More than six months to get compensated. Good thing they weren’t the only tools, or I wasn’t poor.
I’m reaching a point where I just don’t buy from anyone whose ads reach me. Youtube is full of ads I won’t buy. My junk folder is filled with ads for liberty and others I will never give a chance. The more they advertise and waste me time, the less likely I am to spend a dime on them.
I don’t know who these ads work on. I was watching a guy online explain how I’m not alone, because advertisers are panicking over how little return there is on their ads and they’re being forced to retool and replace them at a greater rate than ever before and they are forced to spend more on various platforms in an attempt to reach someone.
If you want to hear real advertising desperation, I heard Disney is buying up tickets for the release of Star Wars in December to ensure people believe it’s a popular movie.
I love my cognitive dissonance when triggered by thinking about dangerous safety features.
Oh, and saaaaffffeeettyy related, why not close down an entire vaping industry for a couple of deaths per millions due to Chinese fucking chemicals in your thc mods. Fuck this government. I just ordered 2 years worth of organic VG based juice to stave them off. Fuck ’em. My nicotine is as safe as your caffeine.
Bicycles: Bicycle-related injuries account for approximately 900 deaths, 23,000 hospital admissions, 580,000 emergency department visits and more than 1.2 million physician visits per year in the United States, resulting in an estimated cost of more than $8 billion annually
I’ve worked for LM for 34 years. Never been like this. Their diversity and inclusion and accessibility departments are taking over, along with the Indian consultant work force. I’ll do just what it takes to get by until I retire. That said, I’m apparently a white dinosaur, but have 10 weeks vacation grandfathered per year, so am going to milk the mother fuckers until the end. So shut up and pay your premiums so I can take another couple days off dammit.
The announcer in that ad sounds like a fag. Must be moonlighting from his main job at NPR.
Are you saying Limu Emu and Doug are queers?
Doug is probably humping the emu.
I remember crawling under the seats in my new 1974 Ford Mustang II to disconnect the damn seat belt buzzer. I’ll bet most people did same.
No kidding, I dont want a vehicle to do anything I don’t tell it to do. Got a tacoma and have to disable all kinds of shit, lane change shit, seat belt shit all kinds of shit.