‘I Just Don’t Know Where We Went Wrong,’ Contemplates Sports Illustrated Executive In Front Of Framed Covers Of Obese, Trans Swimsuit Models

Via The Babylon Bee

NEW YORK, NY — After sending a company-wide email to notify all of its staff that they were being laid off, a top executive at iconic publication Sports Illustrated contemplated how things turned out so wrong as he stood in front of framed covers of obese and trans swimsuit models.

“I just don’t know where things went south,” said Jack Weber. “Did we not get woke enough? Should we have featured trans models even earlier? Was the heavy woman we put on the cover not heavy enough? What was it? Maybe we should’ve given more consideration to plastering the Pride flag on our cover back in June. I was certain we signaled the appropriate amount of virtue for every possible cause and movement out there. It just makes no sense.”

The magazine, long seen as the authoritative source for all sports news, finally cut loose all its workforce after realizing no one was reading the publication anymore. “This really threw us for a loop,” Weber said. “We had so many big things planned to turn things around. A salute to Caitlyn Jenner. Naming Lia Thomas our Female Athlete of the Year. We were even in negotiations to have Lizzo as a special celebrity cover model for the swimsuit issue this year. Now, all of that will be lost.”

At publishing time, Sports Illustrated announced it had found a new solution to its problems by hiring an entirely new staff that would be the most diverse and inclusive in the history of sports news publications.

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25 Comments
Anonymous
Anonymous
January 20, 2024 3:41 pm

You sold your soul for mere money, sir: that’s where.

Anonymous
Anonymous
  Anonymous
January 20, 2024 7:50 pm

Sports Illustrated was sold for virtue signaling points. It lost money.

"Didn't see it coming"
"Didn't see it coming"
January 20, 2024 3:52 pm

Overheard on the photo-shoot set

Anonymous
Anonymous
January 20, 2024 4:22 pm

lmao – babylon bee can usually be counted on for a good laugh.

Harrington Richardson
Harrington Richardson
January 20, 2024 4:33 pm

One may ask in what alternate universe do men want to see fatass faggots pretending to be women?

Anonymous
Anonymous
  Harrington Richardson
January 20, 2024 5:06 pm

https://www.mtv.com/shows/rupauls-drag-race

Anonymous
Anonymous
  Harrington Richardson
January 20, 2024 7:51 pm

California.

Aunt Acid
Aunt Acid
  Harrington Richardson
January 20, 2024 8:16 pm

Clown world.

Anonymous
Anonymous
January 20, 2024 6:06 pm

No one reads magazines anymore and only morons pay attention to sports.

Anonymous
Anonymous
  Anonymous
January 20, 2024 6:52 pm

That’s actually a lot of morons and nobodies.

The Central Scrutinizer
The Central Scrutinizer
  Anonymous
January 21, 2024 11:41 am

Every one of them with her dick in her hand. yep. Morans.

Balbinus
Balbinus
  Anonymous
January 21, 2024 12:04 am

I lost all interests in sports 40 years ago. Utter waste of precious time in this short lifetime we are given.

Anonymous
Anonymous
January 20, 2024 7:49 pm

“I just don’t know where we went wrong.” Like “Died Suddenly”,it’s just one of life’s mysteries.

Aunt Acid
Aunt Acid
  Anonymous
January 20, 2024 8:17 pm

This baffling thing is contagious.

Anthony Aaron
Anthony Aaron
  Aunt Acid
January 20, 2024 9:35 pm

Great … now we need another vaxxine …

Aunt Acid
Aunt Acid
  Anthony Aaron
January 20, 2024 11:40 pm

Auntie thinks it – disease X , psyience!, medikil systems – all goes full retard from here and the G00lagesque mitigation measures plus “innoculations” “boosters” and “maintenance” vectors shall be via suppository. With anal swab testing thrown in for good measure. Daily.

Ben Dover, comrade.

Walter
Walter
January 20, 2024 8:53 pm

Hmmm… the whole of the sports media drifted off to the -hard-left over time, and really, we all know leftists are fundamentally weaklings, whiners and lazy as well. Sooo… sports media found itself in an awkward spot, as sporting activities are very much the opposite of the characteristics exhibited so prominently by the left. As the virtue signaling reached a crescendo with the trannies and land whales DEMANDING their spot in the cooing and billing of the media for mutants of all sorts the numb nuts leftists in sports media went all in… for a bit. A bit too long for otherwise weakened dead tree pubs like SI.

OK
OK
  Walter
January 21, 2024 4:56 am

You’re right. People with no discipline or talent wanting it all. If you don’t work at something, you have no respect for achievement or understanding of what it take to achieve something. Or maybe they think putting on all that makeup or ploughing through bags of cookies and chips and double cheeseburgers is work towards self-realization: fake and fat.

Anonymous
Anonymous
January 21, 2024 8:00 am

Bud Light was just recently asking the same question. You see you have to know your users wants, needs and likes, not try to shove your political agenda down their throats. No one has to buy your shit.
It’s really hard for businesses executives to figure that out!

Jeff
Jeff
  Anonymous
January 22, 2024 4:29 am

Bud Light recruited Peyton Manning to do a feel-good commercial. It never ceases to amaze how otherwise decent superstars prostitute themselves. You’d think they might have saved a couple $million from their multi-million $$ contracts to survive on after retirement.

Anonymous
Anonymous
  Jeff
January 22, 2024 7:16 am

Also Emmett Smith. Just more people to ignore.

Anonymous
Anonymous
  Jeff
January 22, 2024 7:20 am

Peyton Manning endorses Budweiser after Super Bowl win, probably because he owns a stake in some Budweiser distributors

Peyton Manning endorses Budweiser after Super Bowl win, probably because he owns a stake in some Budweiser distributors

also
Peyton Manning, the retired NFL quarterback and Papa John’s pizza spokesman, reportedly sold his stake in 31 Papa John’s pizza locations around Denver just two days before the NFL and the pizza chain ended their partnership in late February. – foxnews

Voltara
Voltara
January 22, 2024 1:36 am

It was doomed anyway, like all those old icons of publishing. Their only value now is in cannibalising their remaining authority to push the new agenda. Like lighting an old ship on fire and sailing it into the enemy’s harbour.

Anonymous
Anonymous
  Voltara
January 22, 2024 7:21 am

or sinking it for an artificial reef for fish to feed at.

PalomaPerry
PalomaPerry
April 24, 2024 5:06 am

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