Has Wokeness Killed Disney?

Disney/Marvel’s new movie “The Marvels” is embarrassingly flopping its way through the theaters right now.  There are a multitude of reasons, but the foremost is, it is even too Woke for the Wokesters.

Disney’s troubles started a few years ago, when they unwisely bought the “Star Wars” and Marvel franchises;  at the time, both were hot properties.  Some in the industry looked upon these acquisitions incredibly:  why would a studio with its own built-in core of characters pay billions for other peoples’ works?  Disney had always traditionally been an innovator, one whose movies (like 1982’s “Tron”) were unique and iconic;  but as the market changed in the ’80’s, when family-friendly films were no longer profitable because of a shift towards more realistic, violent fare, Disney was becoming irrelevant.  Their stockholders were cashing in, and Disney was losing too much.

Continue reading “Has Wokeness Killed Disney?”

SYMBOLIC OF DISNEY’S DEMISE

Disney stock is down 50% in the last two years, losing about $180 billion in market value since they went full woke. Brilliant strategy. Prior to Covid and going woke, they made $14 billion per year. Now they make 60% less than that. Their woke jokes are burning down their once admired franchise, just like their dragon.

Click to visit the TBP Store for Great TBP Merchandise