In light of a public backlash, State Farm has swiftly distanced itself from a collaborative book donation program that promotes transgender ideology among young children. The watchdog group that exposed the insurance giant’s involvement, however, said this is far from over.
“They continue to not be a good neighbor, but a creepy neighbor,” said Will Hild, the executive director of Consumers’ Research, a nonprofit organization working to expose large companies that put “woke politics” ahead of their customers.
In late May, Consumers’ Research brought national attention to State Farm’s partnership with transgender youth advocacy group The GenderCool Project, which sought to “increase representation of LGBTQ+ books” intended for readers as young as 5 years old.