Pfizer and Marvel’s “Avengers” are co-promoting Pfizer’s COVID-19 booster vaccines with the Oct. 4 release of a customized comic book.
Just as the “Avengers” repeatedly kept the world safe from the fictional supervillain Ultron, people need to protect themselves by updating their COVID-19 vaccination with the latest booster, according to the promotional comic.
Pfizer announced the new comic book in a tweet:
When Ultron wreaks havoc, the Avengers act as the first line of defense. People can help protect themselves by staying up to date with COVID-19 vaccinations. Head to https://t.co/PfNUYTZlkj to get a first look at Pfizer, BioNTech, and Marvel’s comic book! pic.twitter.com/hwhRateYIB
— Pfizer Inc. (@pfizer) October 4, 2022
The new comic, “Everyday Heroes,” shows Ultron — who represents COVID-19 as it keeps evolving — attacking and being successfully fended off by the Avengers — who represent the different Pfizer vaccinations — while a grandpa and his family are waiting at a nearby clinic to get a COVID-19 vaccine.
Continue reading “‘Everyday Heroes’? Pfizer Taps Marvel’s Avengers to Push COVID Boosters to Kids”
