Kamikaze Marketing: Why One Corporation After Another Is Falling on Its Woke Sword

Guest Post by Daisy Luther

A while back, I covered the mysterious CEI scores that seemed to be the root of Budweiser’s poorly thought-out marketing campaign with transgender TikToker Dylan Mulvaney. Budweiser and its parent company, Anheuser Busch, have since lost more than $15.7 billion dollars in revenue, a number that is almost unfathomable to most of us.

You’d think that this would be a cautionary tale about what the average folks in America want. You’d think this would stop marketing firms in the tracks before making a similar move.

You’d be wrong.

It has people saying, “What on earth are they thinking?” as it happens again and again. That’s what this article is all about. What they’re thinking. Because “go woke, go broke” is not actually as clear-cut as we might think. The apparent suicide missions may not be quite as deadly as expected.

The conclusions in this article may not be popular. But when I begin researching to answer a question I’ve posed, I have an obligation to share my findings honestly, whether I like those findings or not.

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Watch: Bill Maher Blasts “Intellectual Cowardice” Of Those Who “Just Fall In Line” With Woke Madness

Authored by Steve Watson via Summit News,

Comedian Bill Maher has labeled those who choose to go along with woke nonsense as “intellectual cowards.”

Maher made the comments in an interview with Piers Morgan, noting “Nobody ever get canceled for being too woke.”

“So you can say the craziest thing, like ‘men can have babies’ and then nobody will — even though people are thinking, ‘well, that’s kind of nuts,’ nobody will say it. They’ll just fall in line,” Maher noted.

“‘Uh, yeah, exactly, that’s what I’ve always thought,’” Maher said, mocking those who know what they are agreeing with is insane.

“‘Sure. I saw a dude who was glowing yesterday.’ And that’s the problem.” he added.

Maher then agreed with Morgan that people go along along with it because they’ve seen others get “Hounded out of jobs — they think, ‘I don’t want it to happen to me.’”

Watch:

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Bud Light faces significant drop in sales as nationwide backlash grows over transgender activism

Via Rebel News

Bar owners and beer industry experts around the nation believe that Bud Light’s decision to step “recklessly” into the culture wars has led to a severe decline in sales, Fox News reported.

Bud Light faces significant drop in sales as nationwide backlash grows over transgender activism

Bud Light experienced a significant drop in sales this past weekend as consumers across the country revolted against the top-selling beer brand for its controversial choice of a new spokesperson, transgender TikTok star Dylan Mulvaney.

Bar owners and beer industry experts around the nation believe that Bud Light’s decision to step “recklessly” into the culture wars has led to a severe decline in sales, Fox News reported.

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Half Of America’s Top-Selling Beers Have Gone ‘Woke’

Via ZeroHedge

Anheuser-Busch went super ‘woke’ last week when their marketing team collaborated with trans-TikTok influencer Dylan Mulvaney to promote Bud Light. A new analysis by Newsweek found Bud Light isn’t the only major brewing company partnering with LGBTQ+ groups.

Based on shipping data from Beer Marketer’s Insights and analyzed by 24/7 Wall Street, the top 10 best-selling beers in the US include Bud Light, Coors Light, Budweiser, Miller Lite, Corona Extra, Michelob Ultra, Modelo Especial, Natural Light, Busch Light, and Busch.

Newsweek said of that list, half of the top-selling beers, including Coors Light, Budweiser, Miller Lite, and Michelob Ultra, have all run pro-LGBTQ+ campaigns; however, none garnered as much attention or backlash as Bud Light’s collaboration with Dylan Mulvaney.

This may be why.

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Watch: Woke Signature Bank Videos Go Viral After Fed Shut-Down

Authored by Steve Watson via Summit News,

After New York state regulators shut down Signature Bank Sunday, a series of woke videos produced by the company has gone viral, with critics noting it’s no wonder the bank went under if this was what they were concentrating on.

Grit Capital founder Genevieve Roch-Decter shared the videos, asking “Is it surprising that Signature Bank failed?”

“Their executive team spent millions of dollars to produce music videos & TV shows about themselves,” she continued, adding “Try not to cringe as you watch this.”

Roch-Decter also noted that a source from inside the bank told her the management were like something out of the TV show The Office:

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More Woke Companies to Avoid

Via Blue State Conservative

Companies across the country, and indeed from around the world, aggressively work against conservative ideals and openly display their disdain for our values. They often do so while simultaneously taking our money as we willingly play along. It’s time we stopped. We find these companies in virtually every industry, and in all sizes, shapes, and colors. In a great and free country like these United States, these companies enjoy our freedom of speech, and they have every right to say and act how they see fit; within reason. Similarly, we also have the freedom to choose with whom we spend our money, and it’s time we avoided spending it with these in-your-face wokesters.

The first two editions of this series are available here:

12 Woke Companies To Avoid

More Woke Companies To Avoid: List #2

[Note that prior to explanations and justifications for each company, we’ve listed the official company name, it’s stock trading symbol, the industry in which the company operates, and the company’s annual gross revenue and market cap (if available), with all figures represented in millions.]

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